Video and Podcasting: The Language of Culture
CREATE MEMORABLE MEDIA THAT YOUR AUDIENCE WILL SHARE
Video is the language of our culture. And, because of advances in technology, it's increasingly affordable to small- and medium-sized businesses and non-profits. Its uses extend far beyond traditional commercials. Creative options include:
- Video blogging (vlogging)
- Video for social media
- A YouTube channel of your very own, hosting a collection of videos you've created
- Live streaming mobile video
Video is not the solution for every communications challenge, particularly with longer media presentations. Podcasting is an excellent medium to present interviews, seminars, sermons and reports that are of high content value but do not lend themselves to a visual presentation. Podcasts also place you in the highly-trafficked iTunes podcast store.